I’m often asked what tools and apps I use in my business, so I figured I’d create a list just in case you’re wondering. I’ve broken it up into groups so it’s easy to find what you’re looking for.
A few are affiliate links but I wouldn’t recommend tools unless I use them myself. You can always just google the tools name if you don’t want to click any of my affiliate links.
Design & Photography
Affinity Photo 2
A photo editing app for iOS, OSX and Windows. I use for editing photos but also for creating static social media content like Instagram carousels.
Affinity Design 2
A vector based editing app for iOS, OSX and Windows. I use for creating logos, wordmarks and other graphics.
The best image editing app for your phone, quick and simple to use with good options.
Microsoft To Do
A simple tasks to do app that will help to keep you on track.
The perfect note taking app that’s has great features but is also free.
I use Spark Mail to access all my emails in one place, simple, smart and intuitive.
Fantastical keeps all my calendars in one place, easily accessable on mobile or desktop.
Gmail is the default destination for all my email addresses.
I run my schedule in Google calendar which integrates nicely with all the other Google apps.
Simple cloud storage with Google Drive.
My browser of choice although I also use Safari for some tasks.
Enpass is my go to password manager. The best part, it lets you decide where to store your data.
We all need two step authentication these days and Google Authenticator does the trick simply and safely.
I’m a Apple Mac user and trust Sophos with my desktop and mobile security.
I use Stripe for online digital payments and invoicing.
I use SquareUp for in-person card payments.
Flodesk is a great, intuitive and very easy to use email marketing app which also offers some other great features like checkout pages.
Brevo, previously known as SendinBlue is a great platform for email marketing and more. It’s a little bit more involved than the simplicity of Flodesk but easy enough.
Kadence is a powerful parent theme or framework which I use in the development of all my WordPress websites.
The best SEO plugin available for WordPress, simple and easy to use and lots of features in the free version.
Accessibility plugin that will make sure your website is compliant with accessibility laws and more importantly usable for all visitors.
Make sure your website is compliant with all the privacy laws in your region.
Google SiteKit lets you to link and access key Google products that help your website succeed.
W3 Total Cache
Even though I use a CDN I still utilise W3 Total Cache to speed up delivery of my websites.
Easily display social media feeds from the likes of Instagram, Facebook and X.